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join us on Tuesday, March 29th at 1 PM ET / 10 AM PT

Personalization is a high priority for B2B marketing organizations. In Forrester’s 2022 Global Marketing Survey, 49% of B2B marketing decision makers indicate that improving content targeting and personalization capabilities is their number one focus to support buyers during the next 12 months. Yet many still lack the content intelligence required to deliver on this goal. Three best practices related to curation, tagging, and taxonomy are critical for reaching the right audience with the right content at the right place, at the right time.

Register now for this upcoming webinar featuring Forrester principal analyst and content expert Lisa Gately to explore the three best practices for achieving business impact with content intelligence. You’ll hear practical tips and be ready to reach audiences with more precision and scale.

Quote

“Delivering always-on educational content with PathFactory boosted customer adoption by 3.5x and gives us invaluable insight into content performance.”

Doan Thai

Digital Engagement Manager

Cisco

Sessions

July 19th, 2018

Something About Email

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July 26th, 2018

Something About Websites

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It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.

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August 2nd, 2018

Something About Content Syndication

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It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.

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August 9th, 2018

Something About Paid Ads and Social

Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.

It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.

Lorem Ipsum is simply dummy text of the printing and typesetting industry.

August 16th, 2018

Something About Online and Offline Events

Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.

It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.

Lorem Ipsum is simply dummy text of the printing and typesetting industry.

August 23rd, 2018

Something About Meaurements Across All Channels

Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.

It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.

Lorem Ipsum is simply dummy text of the printing and typesetting industry.

Featuring:

Headshot of Christine Polewarczyk
Lisa Gately
Principal Analyst
Forrester (guest speaker)

Headshot of Nick Edouard

Nick Edouard
Co-Founder and CPO
PathFactory

The Channel Pannel

TRULY TASTEFUL

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8 CITIES

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AFFORDABLE PRICES

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WE DELIVER

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