With a subtitle (also about something)
Marketing technology stacks ballooned in the 2010s, with CMOs spending an average of 26% of their marketing budgets on martech by August 2019.
Unfortunately, more technology doesn’t necessarily mean better results. Having too much of the wrong martech in your stack can eat into limited budget dollars and slow down already-overworked marketers.
Heading into the 2020s, CMOs are starting to consolidate and trim down their tech stacks. But it’s not as easy as just cutting and slashing -- CMOs have to consider what their teams are using today as well as which technologies will future-proof their businesses in an era of increasing micro-personalization.
Join this exclusive executive roundtable to learn how your peers at Druva, Marketo and other leading companies are tackling this tough problem at the start of a new decade.
Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.
Lorem Ipsum is simply dummy text of the printing and typesetting industry.
Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.
Lorem Ipsum is simply dummy text of the printing and typesetting industry.
Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.
Lorem Ipsum is simply dummy text of the printing and typesetting industry.
Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.
Lorem Ipsum is simply dummy text of the printing and typesetting industry.
Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.
Lorem Ipsum is simply dummy text of the printing and typesetting industry.
Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.
Lorem Ipsum is simply dummy text of the printing and typesetting industry.
Dev Ganesan CEO PathFactory |
Thomas Been CMO Druva |
Ajay Awatramani Head of Product Marketo |
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