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join us on Tuesday, May 17th at 2:30 PM ET / 11:30 AM PT

There’s plenty of advice out there about how to bridge the gap between sales and marketing teams. While misalignment between these teams isn’t intentional, it does cause a wide communication gap between them. The best way to bridge that gap? Content intelligence.


In this session, we’re partnering with Jennifer Leaver from Bazaarvoice to talk about ways to align these two revenue teams at every stage of the life cycle. In addition to sharing valuable insights for sales teams, this session will cover:


  • How sales and marketing can work toward the same goals, use the same data, and speak the same language
  • How to rethink your sales funnel
  • How Bazaarvoice used Content Intelligence to align their sales and marketing teams
Quote

“Delivering always-on educational content with PathFactory boosted customer adoption by 3.5x and gives us invaluable insight into content performance.”

Doan Thai

Digital Engagement Manager

Cisco

Sessions

July 19th, 2018

Something About Email

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It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.

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July 26th, 2018

Something About Websites

Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.

It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.

Lorem Ipsum is simply dummy text of the printing and typesetting industry.

August 2nd, 2018

Something About Content Syndication

Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.

It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.

Lorem Ipsum is simply dummy text of the printing and typesetting industry.

August 9th, 2018

Something About Paid Ads and Social

Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.

It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.

Lorem Ipsum is simply dummy text of the printing and typesetting industry.

August 16th, 2018

Something About Online and Offline Events

Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.

It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.

Lorem Ipsum is simply dummy text of the printing and typesetting industry.

August 23rd, 2018

Something About Meaurements Across All Channels

Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.

It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.

Lorem Ipsum is simply dummy text of the printing and typesetting industry.

Featuring:

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Jennifer Leaver
Senior Global ABM Manager
Bazaarvoice

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Helen Baptist
COO
PathFactory

The Channel Pannel

TRULY TASTEFUL

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8 CITIES

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AFFORDABLE PRICES

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WE DELIVER

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