The Landing Page About Something
With a subtitle (also about something)
B2B Buyers Decide While Still Anonymous: How to Win Them Over Before You Know Who They Are
Your B2B buyers are increasingly self-service and anonymous. According to 6sense’s 2023 Buyer Experience Report, 84% of buying groups have already decided which vendor they want to buy from BEFORE they speak with sales. The traditional funnel fails to address these new B2B buying realities. So if you’re still relying on MQLs to find, nurture, qualify and measure opportunities, it’s time for a new marketing playbook.
Join this webinar with 6sense’s Head of Research, Kerry Cunningham, and PathFactory’s SVP of Product Marketing and Research, Christine Polewarczyk, to learn:
- The latest industry data on B2B buying behavior changes from 6sense’s 2023 Buyer Experience Report and PathFactory’s 2023 Content Intelligence Report
- What B2B marketers need to do to adapt to anonymous buying behaviors and move beyond an MQL-centric model to drive higher quality leads and more opportunities
Join us for this exciting conversation on Wednesday, March 13th at 11:00 AM ET .
“Delivering always-on educational content with PathFactory boosted customer adoption by 3.5x and gives us invaluable insight into content performance.”
Doan Thai
Digital Engagement Manager
Cisco
Sessions
July 19th, 2018
Something About Email
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July 26th, 2018
Something About Websites
Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.
Lorem Ipsum is simply dummy text of the printing and typesetting industry.
August 2nd, 2018
Something About Content Syndication
Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.
Lorem Ipsum is simply dummy text of the printing and typesetting industry.
August 9th, 2018
Something About Paid Ads and Social
Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.
Lorem Ipsum is simply dummy text of the printing and typesetting industry.
August 16th, 2018
Something About Online and Offline Events
Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.
Lorem Ipsum is simply dummy text of the printing and typesetting industry.
August 23rd, 2018
Something About Meaurements Across All Channels
Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.
Lorem Ipsum is simply dummy text of the printing and typesetting industry.
Featuring:
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Devin Hood |
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Nick Edouard |
The Channel Pannel
TRULY TASTEFUL
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8 CITIES
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AFFORDABLE PRICES
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WE DELIVER
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