Enablement Use Case Session

Thursday, November 10, 2022 | 11:30 AM - 1PM EST

Make Your Website Work Harder for You

Make your website an effective education vehicle to drive lead conversion with a few simple tweaks. Learn how PathFactory customers have revolutionized their websites, taking small steps that make big impacts.

ABM Use Case Session

Thursday, November 17, 2022 | 11:30 AM - 1PM EST

Engage Your Target Accounts Like Never Before

Learn unique ways you can engage your target accounts with personalized experiences either at a 1:1, 1:few or 1:many level with PathFactory.  We will cover the basics and show you how to get creative to drive the most revenue across your ABM efforts. 

Content Strategy Use Case Session

Thursday, December 1, 2022 | 11:30 AM - 1PM EST

Align, Audit, Analyze: How to Increase B2B Content ROI in a Recession

Our business goals and marketing strategy can only be as successful as the content that supports them. Make sure you're setting yourself up for success in 2023 with a recession-ready B2B content strategy. In this Intellicon session, PathFactory SVP of Product Marketing and Research Christine Polewarczyk, will teach you how to align, audit, and analyze your assets for better performance and ROI during an economic downturn.

Register for this session to learn how to:

- Identify what content you have to support business goals and buyer journeys
- Understand where you need to fill content gaps to capture new opportunities
- Track and assess content performance metrics for reporting and decision making

Nurture Use Case Session

Thursday, December 8, 2022 | 11:30 AM - 1PM EST

Nurture Your Buyers in all the Right Ways

Geek out with your counterparts across PathFactory’s customer base to talk about the latest and greatest ways you are nurturing your buyers through every channel to grab their attention and keep it.  We will bring some new exciting ways we have seen our customers succeed across this use case in the recent months to showcase to you.

Intellicon 2022 Wrap Up

Thursday, December 15, 2022 | 11:30 AM - 1PM EST

The Best of Intellicon 2023: Highlights, Honors and Help for the Year Ahead

Didn’t catch all the live sessions at Intellicon 2022? We’ve got you covered. In this session, we’ll provide a roundup of the most valuable knowledge shared throughout the conference – including unrecorded content and conversation highlights from our live roundtables.

Be sure to stay for our 2022 Customer Awards to see the amazing work your peers are doing to take their marketing and PathFactory experiences to the next level. We’ll close with a sneak peek at insights and recommendations from our upcoming 2023 Content Engagement Report to help you lead and succeed with intelligent content and campaigns in the coming year.